Car Dealership Advertising Terms Explained

That’s Pretty Sneaky

Deciphering tricky car dealership advertising terms.

Car dealers are very talented in how they advertise price and payments to the public. Each dealer is looking for the latest and greatest way to drive customers to their dealerships. Some of these car dealership advertising terms can be tricky and very misleading if you don’t know how to decipher them.

Dealer advertising terms are some of the most complicated to decode and understand if you’re not familiar with them. You will most likely always find some kind of disclaimer (fine print) located on the advertisement, disclosing what every term stated in the ad means.